Emilia Gore
“Alicia is an excellent communicator with a compelling vision. The quality of her creative contributions, particularly related to community engagement, brought so much value to the Fender intern project. She has great ideas about how to connect people and partners to make a positive impact!”
Public Relations Portfolio
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COMING SOON | IN-PROGRESS
There’s something secret that I’ve been working on in my free time and it’s almost ready for your eyes. I’m excited to get this up on here soon. While you wait, in the meantime, please enjoy the rest of the public relations work displayed on this page. And if you click the button below, there’s a special surprise for you!
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FENDER CUSTOM SHOP™ AND ILLUMINATION JOIN FORCES TO CREATE ONE-OF-A-KIND "FENDER® x MINIONS: THE RISE OF GRU" COLLECTION
HOLLYWOOD, Calif., July 22, 2022 /PRNewswire/ -- Fender Custom Shop™ (FCS) and The Fender Play Foundation™ (FPF) today announced the "Fender® x Minions: The Rise of Gru" Collection in collaboration with legendary animation studio Illumination and its recent release of Minions: The Rise of Gru.
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AARASH DARROODI APPOINTED FENDER PLAY FOUNDATION™ PRESIDENT
HOLLYWOOD, CALIF. (AUGUST 18, 2022) — Fender Musical Instruments Corporation (FMIC) today announced the appointment of Aarash Darroodi as the new President of Fender Play Foundation (FPF), the brand's 501(c)(3) public charitable organization. Darroodi succeeds Co-Presidents Evan Jones, CMO and Ed Magee, EVP Operations who have moved to new roles on FPF’s Board of Directors.
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FENDER LAUNCHES SIGNATURE KINGFISH TELECASTER® DELUXE GUITAR AND HUMBUCKING PICKUPS
HOLLYWOOD, CALIF. (AUGUST 16, 2022) – Fender Musical Instruments Corporation (FMIC) today announces the launch of the Kingfish Telecaster® Deluxe, a collaboration with the 23-year old Grammy® winner, guitar virtuoso, songwriter and vocalist, Christone “Kingfish” Ingram.
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FENDER ANNOUNCES ALL-NEW, HIGH-PERFORMANCE COLLECTION, FENDER AUDIO™
HOLLYWOOD, CALIF. (JUNE 23, 2022) — Fender Musical Instruments Corporation, today announces a new generation of Fender Audio™ products in partnership with licensee Generation-S Private Limited and Riff SoundWorks, which deliver a premium sonic performance.
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ROCK YOUR SOCKS OFF: PERRI’S INTRODUCES NEW SOCK COLLECTION IN COLLABORATION WITH FENDER
Perri’s Corporation, one of the leading manufacturers of musical instrument accessories, today announced the introduction of an exclusive line of socks with Fender Musical Instruments Corporation (FMIC). The new line comes from the company’s Perri’s Socks brand, which will exclusively distribute and sell the products globally beginning Summer 2022.
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PITCHED TO MEDIA AND RESULTING MEDIA PLACEMENTS IN PUBLICATIONS
Being on the Fender Musical Instruments Corp. (FMIC) marketing team helped me bring my public relations skills outside the classroom and into the working world. My foundational knowledge in public relations comes from this internship experience and being a part of many moving parts in a cross-functional world environment with creatives.
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ASI GUEST SPEAKER INTERVIEW FACILITATOR WITH STUDENT MEDIA
Being on the public relations and student media team was a fun opportunity. Highlights included getting to come up with questions for special guest speakers that came to our campus. With that, I got to present the questions to them and facilitate the questions to them from our student media.
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JOURNALISM 470 FINAL PR AGENCY PROJECT FOR A LOCAL NONPROFIT
In the first semester of my senior year in college, I lead my team’s mock public relations agency project. We came up with an all-inclusive, high-level social media audit to be used by the client immediately. I was in charge of planning, designing, delegating, researching, and internal communications. In addition, I was the liaison between the professor and our group.
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JOURNALISM 478 FINAL PR CASE STUDY, CRISIS MANAGEMENT PRESENTATION
For my junior year research and analysis project, I was assigned a crisis management case study. Specifically, I had to present the facts of the Sony Playstation case to my class and suggest alternatives to the company’s original actions backed by my studies and reasoning.